In-Weather Companion (Standard)
Our In-Weather Companion is a native in-app placement within our weather details pages. Collaborate with our designers to create an experience for Canadians as they explore the hourly, 7 Day or 14 day forecast within our highly trusted app. Site: The Weather Network and MétéoMédia Platform: Mobile App Size: Native Companion Banner: 1200×140 (Safe area: …
Out-Stream Video
Mobile-only ads that appear in content. Ads play automatically on mute until a user taps to unmute or dismiss. Site: Pelmorex Audience Platform: Desktop, Mobile Web, Mobile & Tablet App Size: Video is always responsive File Format: .mp4 only Max Weight Best Practices: 40kb – 2mb Animation Length: 15s or less recommended Third Party …
Pelmorex Audience In-Stream Video
Digital video in-stream ads served within a video player. The ads can run in any position (before, during, after content). Site: Pelmorex Audience Platform: Desktop, Mobile Web, Mobile & Tablet App Size: Video is always responsive File Format: .mp4 only Max Weight Best Practices: 512mb Third Party Tags Accepted: VAST or VPAID Client Supplied …
Pre-Roll
Our audiences love video content! We’ve grown our video views YOY. Our dedicated digital video editors produce, source and explore fresh video content every day, giving Canadians what they want! Keep your pre-roll short to compliment the user flow, creating a positive user experience. Site: The Weather Network & MétéoMédia Platform: Desktop Web, mWeb, Mobile …
Rub/Swipe to Reveal Interstitial
Mobile creative is the perfect platform for activating the functionality of the device. Swipe or rub to reveal a hidden message. Site: The Weather Network, MétéoMédia, and Pelmorex Audience Platform: Mobile App, Tablet App (PA only) Size: TWN & MM – 320×480 PA – 320×480, 480×320, 768×1024, 1024×768 File Format: .jpg, .png, layered PSD Max …
Embedded Video Interstitial
Custom built and designed with marketing objectives in mind, the embedded video appears only after the user presses play. Ideal for movie trailers and social media focused product reviews. Site: Pelmorex Audience Platforms: Mobile App and Tablet App Size: 320×480, 480×320, 768×1024, 1024×768 File Format: mp4/ mov and PSD or JPG for end card …
Video Interstitial
Immerse yourself in a captivating visual experience like never before with our Video Interstitial Ad Unit. Designed to elevate your brand’s story, this innovative ad format seamlessly blends the power of video with the striking appeal of static display images. Available in both vertical and Horizontal ***Tablet size not available on O/O*** Site: The Weather …
Carousel Ad Unit Interstitial
The Carousel interstitial is the perfect unit to highlight a variety of product skews. Drive to purchase or simply provide more product information – engaging and practical, this unit is ideal for retailers and CPG looking to increase engagement while building awareness. Site: The Weather Network, MétéoMédia and Pelmorex Audience Platform: Mobile App and Tablet …
360 Interstitial
The immersive 360 experience is ideal for showcasing the interior of a vehicle or hotel room as well as the breath-taking landscape of an exotic destination. The main objective with this custom unit is engagement, encouraging brand affinity and loyalty. User engages by touching and dragging to view the 360. Site: The Weather Network, MétéoMédia …
Image Slider Interstitial
Whether it’s the colour of a vehicle or the transition of on outfit from day to night, the slider is the perfect canvas for your campaign, driving engagement and awareness for your brand. Site: The Weather Network, MétéoMédia, and Pelmorex Audience Platform: Mobile App, Tablet App (PA only) Size: TWN & MM – 320×480 PA – 320×480, …