Our audiences love our video content! We’ve grown our video views YOY.
Our dedicated digital video editors produce, source and explore fresh video content every day, giving Canadians what they want!
Averaging 45s per video, our content is quick, fun and informative. Keep your pre-roll short to compliment the user flow, creating a positive user experience.
Site: The Weather Network & MétéoMédia
Platform: Desktop, Mobile Web, Mobile & Tablet App
Size: 16:9 or 4:3
File Format:.mov, .mp4 or .mpg (16:9 or 4:3), VAST 2.0+ 3rd party tags
Max Weight Best Practices: 512mb
Third Party Tags Accepted: DCM, Eyereturn, Sizmek, AdForm
Client Supplied Creative Deadline: 48hrs prior to launch
Designed and Built by Pelmorex Deadline: 3-5 business days prior to launch
In-House Tracking: Clicks, Impressions, Viewability, Video Completion Rate (quartiles)
Trackers Accepted: Clicktag, Impressions, Video tracking (Start, 1/4, Mid, 3/4, End)
Video Length: Under 15s recommended
Skip Button/Forced Video Length: Skip button at 15s
Audio Auto Play? User initiated
*VPAID – can only run on desktop, mobile web and in app news. If a skip button is applied the VPAID cannot run on mobile web.