Native Ad Unit

Native advertising units are designed to match the formatting of surrounding publisher content, in efforts to create a seamless and more cohesive user experience. Platforms: Pelmorex Audience Specs: 1 x Title: 50 characters [text may truncate with an ellipsis to 25 characters] 1 x Text: 150 characters [text may truncate with an ellipsis to 100 characters] …

Splash Screen

Capture attention and create intrigue as Canadians enter the mobile app with visually stunning and high impact sponsored imagery. This brand awareness opportunity is the perfect enhancement to in-app City Page Takeovers! Platforms: The Weather Network & MétéoMédia Mobile App Specs: 1440×2560 (Image) 430×214 (Logo area) Format: .jpg, .png Weight: 400kb Client-Supplied Creative: Deadline: 5 Days Prior to Launch …

Mobile Interstitial

This customized unit runs with our hourly, 36 hour and 14 day forecast pages-referred to regularly by our users. This unit captures users attention with a full screen experience. Platforms: The Weather Network & MétéoMédia Mobile App Specs: 320X480 Format: .jpg, .png, .gif, (static images with click URL), 3rd party tracking pixels Weight: 150kb Client-Supplied Creative: Deadline: 3 Days Prior …

City Page Takeover

Brand domination with a 100% SOV to the desired city page for a 24hr period. Ideal for brands looking to make a splash – reaching Canadians with a time sensitive message. Platforms: The Weather Network & MétéoMédia Mobile App Specs: 300×50 or 320×50 and 300×250 (Big Box) or (2) 300x250s & one 300×50 (or 320×50) Format: .jpg, …

Mobile Interstitial (Video)

This customized unit is built in house and runs with our hourly, 36 hour and 14 day forecast pages-referred to regularly by our users.  This unit captures users attention with a full screen experience. Platforms: The Weather Network & MétéoMédia Mobile App Specs: Video – 720×1280 (BG image), 640×360 (poster image) and video file (16:9) Vertical …

Store Locator

Drive traffic to your locations; this execution provides a valuable tool to help audiences find your locations, based on their proximity. Great for retail, dealerships and attractions.   This custom unit can display locations as a map. Platforms: The Weather Network & MétéoMédia Mobile App Specs: 300×250 or 320×50/300×50 150×42 transparent png (logo) 32×32 transparent png (pin …

300×250 Carousel

This mobile unit is a perfect platform for marketers to showcase multiple skews within the same product suite while driving engagement with consumers. Platforms: The Weather Network, MétéoMédia Desktop, Mobile Web & App, Pelmorex Audience Specs: 4-8 .jpg images @ 144×170 (static image) 300×50 .jpg or .gif for brand messaging Format: .jpg, .gif Weight: 200kb (combined) Client-Supplied …

Explore Tile

The Explore Tile is available in-app and drives directly to custom content or use this as an opportunity to drive to your website. Platforms: The Weather Network & MétéoMédia Mobile App Specs: 615×210 (Full) 25 character limit lowercase, 18 character limit all caps (including spaces) Client logo (.eps format) BG image Format: .jpg, .png Weight: 80kb Client-Supplied Creative: Deadline: …

Click to Call

Click to Call is an option when picking up the phone is the only way to close the marketing loop. Drive users to call directly from the ad unit. Platforms: The Weather Network, MétéoMédia Mobile App & Pelmorex Audience Specs: 300×250 300×50 or 320×50 320×480 Interstitial (Pelmorex Audience) Format: .jpg, .png, .gif, or 3rd party tags Weight: 40kb (300×250), …

300×250 In-Banner Video

This in-banner video unit is a simple yet impactful ad unit.  It can accommodate a third-party ad tag and utilize video to create an engaging experience. Platforms: The Weather Network & MétéoMédia Mobile Web & App Specs: Video file (16:9) 300×80 bottom banner Optional leave behind 300×250 Format: .jpg, .png, .mp4, .mov, .mpg Weight: 30kB (Bottom banner) Client-Supplied …