300×250 Carousel

This mobile unit is a perfect platform for marketers to showcase multiple skews within the same product suite while driving engagement with consumers.   Site: The Weather Network, MétéoMédia, and Pelmorex Audience Platforms: Desktop Web, Mobile Web, Mobile & Tablet App Size: 300×250 File Format:  TWN & MM – .jpg, .gif PA – .jpg, .png, layered …

300×250 Carousel

This mobile unit is a perfect platform for marketers to showcase multiple skews within the same product suite while driving engagement with consumers. Platforms: The Weather Network, MétéoMédia Desktop, Mobile Web & App, Pelmorex Audience Specs: 4-8 .jpg images @ 144×170 (static image) 300×50 .jpg or .gif for brand messaging Format: .jpg, .gif Weight: 200kb (combined) Client-Supplied …

Discover Module

The Discover Module is available in-app and on mobile web. It drives directly to custom content or can be used as an opportunity to drive to your website. Site: The Weather Network & MétéoMédia Platform: Mobile App & Mobile Web Size: Image: 615×210 (Safe area: 271×210 pixels in the middle of the banner. The sides …

Click to Call

Click to Call is an option when picking up the phone is the only way to close the marketing loop. Drive users to call directly from the ad unit.   Site: The Weather Network, MétéoMédia & Pelmorex Audience Platform: Mobile App, Tablet App (PA only) Size: TWN & MM – 300×250, 728×90, 320×50/300×50 PA – 320×480, …

300×250 In-Banner Video

This in-banner video unit is a simple yet impactful ad unit.  It can accommodate a third-party ad tag and utilize video to create an engaging experience. Platforms: The Weather Network & MétéoMédia Mobile Web & App Specs: Video file (16:9) 300×80 bottom banner Optional leave behind 300×250 Format: .jpg, .png, .mp4, .mov, .mpg Weight: 30kB (Bottom banner) Client-Supplied …

Expandable Baby Banner

Standard display placement with a user-initiated expansion panel can run ROS or be targeted.   Site: The Weather Network, MétéoMédia, & Pelmorex Audience Platforms: TWN & MM – Mobile App PA – Mobile & Tablet App Size: 320×50 to 320×480 expanded File Format:  TWN & MM – Initial: .jpg, .png, .gif Expanded: .jpg, .png, .gif, …

Baby Banner

Standard display placement can run ROS or be targeted.   Site: The Weather Network, MétéoMédia, & Pelmorex Audience Platforms: Mobile Web, Mobile App Size: 320×50/300×50 File Format: .jpg, .png, .gif, 3rd party tags, HTML5 Weight Best Practices: 15kb (HTML – 50kb) Animation Length: 15s or less recommended Third Party Tags Accepted: DCM, Eyereturn, Sizmek, AdForm …

Mobile Standard Banners

Capture the attention of users as they are getting the most important weather information.  Standard display placement can run ROS or be targeted. Platforms: The Weather Network & MétéoMédia Mobile Web, App & Pelmorex Audience Specs: 320×50/300×50 and 300×250 Format: .jpg, .png, .gif, 3rd party tags, html Weight: 300×250 = 40kb (100kb zipped for HTML) 300×50/320×50 = 40kb …

In-Weather Companion

This native unit is designed to be integrated fully into TWN/MM weather details pages. This unique opportunity take a brands message beyond standard banners, aligning it with weather content. Collaborate with our designers to create an experience for Canadians as they explore the hourly or 14 day forecast within our highly trusted app. Site: The …

Out-Stream Video

Mobile-only ads that appear in content. Ads play automatically on mute until a user taps to unmute or dismiss.   Site: Pelmorex Audience Platform: Desktop, Mobile Web, Mobile & Tablet App Size: Video is always responsive File Format: .mp4 only Max Weight Best Practices: 40kb – 2mb Animation Length: 15s or less recommended Third Party …