WHERE MEDIA, DATA AND
TECH COLLIDE

Solutions made easy

MEDIA

Reach millions of Canadians across multiple screens when and where it matters.


Our solutions are fueled by data, driven by creativity, powered by tech and built to drive results.

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CROSS-PLATFORM
SOLUTIONS

Reach 36M users on The Weather Network and MétéoMédia and

connect with Canadians. Extend your reach through Pelmorex Audience solutions.

Delivering broadcast content to
over 1,000 communities.
27M users** across desktop,
mobile and tablet devices.

DIRECT IO AND
PROGRAMMATIC SOLUTIONS

Direct access to our large-scale audience and custom ad products

across all media buying channels.

Programmatic Guaranteed
and Private Marketplaces.
Custom connections utilizing
preferred DSP/Ad Exchanges.

CONTENT AND BRAND
PARTNERSHIPS

Custom, innovative and scalable solutions
built to meet your needs and drive results.

First to Market
Brand Integration Sponsorships
Branded Stories

CREATIVE AND VIDEO
PRODUCTION

In-house creative and production

teams help execute campaigns.

Standard Display
Custom Creative
Interactive & Animation
Custom Articles
Video Production & Graphics

*Source: GAP/Infosys FY19YTD Sept 2018 – May 2019 Country-Canada Duplicated (Global Reach Power BI report)

**Source: GAP FY19YTD Sept 2018  – May 2019 Country-Canada Duplicated (Global Reach Power BI report) 

DATA

Unlock the Power of Data and Transform Your Business


Our team of Data Scientists & Geographic Information Specialists use data to make our products better for our audiences and in turn create insights that move your business forward.

As one of Canada’s most trusted brands, we take how we handle and use data seriously. All information is collected in aggregate and is non-personally identifiable.

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A LEADER IN 1ST PARTY
LOCATION DATA

Our trusted position in market has given us access

to rich insight allowing us to create solutions for your business.

SDK based permission
powered by Canada’s #1
weather app.
1.8M points of interest
across a variety
of categories.

AUDIENCE
TARGETING

Leverage location data and audience

segments to reach the right customer.

Retail Geo-Location
Behavioural Geo-Location
Lookalike Modeling
Mastercard Purchase Data
PRIZM5 Data
Connect with users
based on purchase intent.

WEATHER DATA
AND INSIGHTS

Over 30 years of weather data, expertise

and over 90,000 forecast locations.

Use weather insights to
surface patterns that drive
future business decisions.
Activate campaigns based on the weather. Available cross platform and through direct IO and programmatic.

BUSINESS
DECISION TOOLS

Power smarter decisions using propriety tools

that helps you measure, learn and plan.

Measure the effectiveness
of media on in-store traffic
using our Foot Traffic
Attribution tool.
Understand retail patterns
and consumer behaviour utilizing our
Location Insights Platform.

TECH

We have invested in tech so you can gain a competitive advantage.


Using our proprietary tools, we connect the dots between data, media, creative and insights to solve marketing challenges.

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INDUSTRY
LEADING TECH

Canadian and built by a
team of engineers and data scientists,
our tech-enabled solutions
deliver more data and
deeper insights.

CANADIAN DSP
AND DMP

EngageFront (DSP): Access to
mobile exchanges with brand
safety and fraud verification
measures in place.
Constellation (DMP):
Securely transfers, processes
and stores Canadian
data at scale.

INSIGHTS AND
ACTIONABLE LEARNING

Business decision tools
backed by proprietary technology
with easy access to insights,
all under one roof.

CONTINUOUS
INNOVATION

Our tech continues to evolve to
meet client needs and the changing media
landscape. A dedicated team keeps
innovation at the forefront.