WHERE MEDIA, DATA AND
TECH COLLIDE
Solutions made easy
WHERE MEDIA, DATA AND
MEDIA
Reach millions of Canadians across multiple screens when and where it matters.
Our solutions are fueled by data, driven by creativity, powered by tech and built to drive results.
CROSS-PLATFORM
SOLUTIONS
Reach 36M users on The Weather Network and MétéoMédia and
connect with Canadians. Extend your reach through Pelmorex Audience solutions.
Delivering broadcast content to
over 1,000 communities.
27M users** across desktop,
mobile and tablet devices.
DIRECT IO AND
PROGRAMMATIC SOLUTIONS
Direct access to our large-scale audience and custom ad products
across all media buying channels.
Programmatic Guaranteed
and Private Marketplaces.
Custom connections utilizing
preferred DSP/Ad Exchanges.
CONTENT AND BRAND
PARTNERSHIPS
Custom, innovative and scalable solutions
built to meet your needs and drive results.
First to Market
Brand Integration Sponsorships
Branded Stories
CREATIVE AND VIDEO
PRODUCTION
In-house creative and production
teams help execute campaigns.
Standard Display
Custom Creative
Interactive & Animation
Custom Articles
Video Production & Graphics
*Source: GAP/Infosys FY19YTD Sept 2018 – May 2019 Country-Canada Duplicated (Global Reach Power BI report)
**Source: GAP FY19YTD Sept 2018 – May 2019 Country-Canada Duplicated (Global Reach Power BI report)
DATA
Unlock the Power of Data and Transform Your Business
Our team of Data Scientists & Geographic Information Specialists use data to make our products better for our audiences and in turn create insights that move your business forward.
As one of Canada’s most trusted brands, we take how we handle and use data seriously. All information is collected in aggregate and is non-personally identifiable.
A LEADER IN 1ST PARTY
LOCATION DATA
Our trusted position in market has given us access
to rich insight allowing us to create solutions for your business.
SDK based permission
powered by Canada’s #1
weather app.
1.8M points of interest
across a variety
of categories.
AUDIENCE
TARGETING
Leverage location data and audience
segments to reach the right customer.
Retail Geo-Location
Behavioural Geo-Location
Lookalike Modeling
Mastercard Purchase Data
PRIZM5 Data
Connect with users
based on purchase intent.
WEATHER DATA
AND INSIGHTS
Over 30 years of weather data, expertise
and over 90,000 forecast locations.
Use weather insights to
surface patterns that drive
future business decisions.
Activate campaigns based on the weather. Available cross platform and through direct IO and programmatic.
BUSINESS
DECISION TOOLS
Power smarter decisions using proprietary tools
that helps you measure, learn and plan.
Measure the effectiveness
of media on in-store traffic
using our Foot Traffic
Attribution tool.
Understand retail patterns
and consumer behaviour utilizing our
Location Insights Platform.
TECH
We have invested in tech so you can gain a competitive advantage.
Using our proprietary tools, we connect the dots between data, media, creative and insights to solve marketing challenges.