Pelmorex Audience In-Stream Video

Digital video in-stream ads served within a video player. The ads can run in any position (before, during, after content).

Site: Pelmorex Audience

Platform: Desktop, Mobile Web, Mobile & Tablet App

Size: Video is always responsive

File Format: .mp4 only

Max Weight Best Practices: 512mb

Third Party Tags Accepted: VAST or VPAID

Client Supplied Creative Deadline: 48hrs prior to launch

In-House Tracking: Clicks, Impressions, Video Completion Rate (quartiles)

Trackers Accepted: Impression + Clicks + (Engagement if applicable)

Video Length: :6 – :30 second recommended

Skip Button/Forced Video Length: N/A

Audio Auto Play? No

Notes:

DCM impression and click trackers for quartile tracking not accepted due to potential discrepancy issues*. If quartile tracking is required, client must provide VAST tags. Engagefront quartile reporting can be provided as an alternative, upon request at campaign setup.

*High rate of discrepancy in quartile reporting between DCM and Engagefront. Client may face billing and reporting issues*

Autoplay with sound is non-industry compliant. Auto-play video ON MUTE is the standard.