Mobile App Impression-Based Roadblock
The Impression-Based Roadblock ensures that all viewable impressions on the page belong to one advertiser. CPM pricing combined with reach, make this a great option for essential and time-sensitive messaging.
Site: The Weather Network & MétéoMédia
Platform: Mobile App
Size: 320×50 OR 300×50 AND 300×250 (x2)
File Format: .jpg, .png, .gif, standard 3rd party tags, HTML5
Max Weight Best Practices:
320×50 – 15kb (HTML – 50kb)
300×250 – 40kb (HTML – 100kb)
Animation Length: 15s or less recommended
Third Party Tags Accepted: DCM, Eyereturn, Sizmek, AdForm
Client Supplied Creative Deadline: 48hrs Prior to Launch
Designed and Built by Pelmorex Deadline: 3-5 business days prior to launch
In-House Tracking: Clicks, Impressions, Viewability
Trackers Accepted: Clicktag, Impressions
Notes:
Execution must include ads for all ad spots – no clear dots/clear ads to run.