Tablet App City Page Takeover

Brand domination with a 100% SOV to the desired city page for a 24hr period. Ideal for brands looking to make a splash – reaching Canadians with a time sensitive message.

Site: The Weather Network and MétéoMédia

Platform: Tablet App

Size: 300×250 (x2) + 728×90

Format: .jpg, .png, .gif, standard 3rd party tags, HTML5

Max Weight Best Practices: 150kb

Animation Length: 15s or less recommended

Third Party Tags Accepted: All third party tags accepted. Examples include: DCM, AdForm

Client Supplied Creative Deadline: 48hrs Prior to Launch

Designed and Built by Pelmorex Deadline: 3-5 Business Days Prior to Launch

Assets required for Pelmorex to build: Headline/Body Copy, Fonts, CTA Text (ie. Learn more), Logo (EPS format), Hi-res imagery, Brand Guidelines (if available)

In-House Tracking: Clicks, Impressions, Viewability

Trackers Accepted: Clicktag, Impressions

Video Length: N/A

Skip Button/Forced Video Length: No skip

Audio Auto Play: User initiated

Download Creative Brief


No red allowed. CPTO runs on the overview page. The 728×90 only runs on Android tablets, not iPads.


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