An interactive 300×600 ad unit providing users an opportunity to connect with your brand through a carousel of images and video content.
Site: The Weather Network, MétéoMédia and Pelmorex Audience
Platform: Desktop & Mobile Web
Size: 300×600
File Format:
TWN & MM – .jpg, .png, .mp4, .mov, .mpg
PA – .jpg, .png, layered PSD
Max Weight Best Practices:
300×600 BG Image – 80kb
Combined with Carousel Images – 300kb
Third Party Tags Accepted: PA Only – DCM, Eyereturn, Sizmek, AdForm
Client Supplied Creative Deadline: 48hrs Prior to Launch
Designed and Built by Pelmorex Deadline: 3-5 Business Days Prior to Launch
Assets required for Pelmorex to build:
2-4 images @ 300×200 each
300×600 BG image
Headline/Body Copy, Fonts, CTA Text (ie. Learn more), Logo (EPS format), Hi-res imagery, Brand Guidelines (if available), Layered PSD
In-House Tracking:
TWN & MM – Clicks (to website), Impressions, Viewability
PA – Clicks, Impressions
Trackers Accepted:
TWN & MM – Clicktag (each slide), Impressions
PA – Impression + Clicks + (Engagement if applicable) CTA click (learn_more), swipes and all specified interactions
The following is for TWN & MM Only:
Video Length: Up to 30s recommended
Skip Button: No skip
Audio Auto Play? User initiated
Safe Zone Consideration: Yes, please refer to template
Pelmorex Approval Required: Yes