Billboard

The billboard unit is a perfect alternative to the standard 728×90 banner ad. This high impact placement can be built in-house or accommodate a third party ad tag. The large canvas remains on screen, allowing for engagement with the in-ad features. Can run with skin and include video capabilities.

Site: The Weather Network & MétéoMédia, Pelmorex Audience

Platform: Desktop Web

Size: 970×250

File Format:.jpg, .png, .gif, standard 3rd party tags, HTML5*, layered PSD

Max Weight: 100kb

Animation Length: 15s or less recommended

Third Party Tags Accepted: DCM, Eyereturn, Sizmek, AdForm

Client-Supplied Creative Deadline: 48hrs prior to launch

Designed and Built by Pelmorex Deadline: 3-5 business days prior to launch

Assets required for Pelmorex to build:
Headline/Body Copy, Fonts, CTA Text (ie. Learn more), Logo (EPS format), Hi-res imagery, Brand Guidelines (if available)

In-House Tracking:
TWN & MM – Clicks, Impressions, Viewability
PA – Clicks, Impressions

Safe Zone Consideration: Yes, use template

Download Template

Download Creative Brief

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