The user-initiated voken is the perfect balance between maintaining positive user experience while providing an engaging creative execution for consumers. This top layer creative runs out of a standard unit, only after the users chooses to interact with the placement.

Platforms: The Weather Network & MétéoMédia Desktop

Specs: 250,000 pixel stage* (500×500; 1250×200; etc.)

Format: 3rd party vendor tags

Weight: 80kb initial load, up to 2.2mb progressive

Client-Supplied Creative: Deadline: 5 Days Prior to Launch


Must be user initiated only. 10s duration limit. Cannot run on HP. Close button required.

Other sizes may be allowed as custom executions. Creative to be approved by Pelmorex in advance.

Transparent area cannot be clickable.


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