Immerse yourself in a captivating visual experience like never before with our Video Interstitial Ad Unit. Designed to elevate your brand’s story, this innovative ad format seamlessly blends the power of video with the striking appeal of static display images. Available in both vertical and Horizontal ***Tablet size not available on O/O***
Site: The Weather Network, MétéoMédia and Pelmorex Audience
Platforms: Mobile App
Size: 320×480
File Format:
HORIZONTAL: mp4/ .mov and PSD or JPG for video background
VERTICAL: mp4/ .mov
Max Weight Best Practices:
HORIZONTAL: Background 320×480 = 200kb + Video 2.5 mb
VERTICAL: Video 2.5mb
Animation Length: 15s or less recommended
Third Party Tags Accepted: All third party tags accepted. Examples include: DCM, AdForm
Client Supplied Creative Deadline: 48hrs prior to launch
Designed and Built by Pelmorex Deadline: 3-5 business days prior to launch
Assets required for Pelmorex to build:
HORIZONTAL: mp4/ .mov and PSD or JPG for video background
VERTICAL: mp4/ .mov
In-House Tracking: Clicks, Impressions, Video tracking (Start, 1/4, Mid, 3/4, End), Viewability
Trackers Accepted: Clicks, Impressions, Video tracking (Start, 1/4, Mid, 3/4, End)
Video Length: 15s or less recommended
Audio AutoPlay? User-initiated
Frequency Cap: 1 per 4 days per user (TWN/MM)
Pelmorex Audience Compatible? Yes
Notes:
O&O reporting is available for quartile tracking. Engagefront quartile reporting can be provided as an alternative, upon request at campaign setup. *high rate of discrepancy in quartile reporting betweem DCM and Engagefront. Client may face billing and reporting issues*